British Comedy Guide
Ideal. Image shows from L to R: Moz (Johnny Vegas), Nicki (Nicola Reynolds). Copyright: Baby Cow Productions
Ideal

Ideal

  • TV sitcom
  • BBC Three
  • 2005 - 2011
  • 53 episodes (7 series)

Cult BBC Three sitcom starring Johnny Vegas as a small-time drug dealer. A large ensemble cast of characters visit Moz's flat each week. Also features Nicola Reynolds, Tom Goodman-Hill, Sinead Matthews, Ben Crompton, Graham Duff and more.

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Series 3, Episode 1 - The Night

Moz attempts to hide his drugs when born-again Christian builders come to work in his flat, while Nicki begins to wonder if a lack of sleep is causing her to hallucinate. Meanwhile, Judith is spotted carrying a suspiciously large sack into her flat.

Broadcast details

Date
Tuesday 20th March 2007
Time
10:30pm
Channel
BBC Three
Length
30 minutes

Cast & crew

Cast
Johnny Vegas Moz
Nicola Reynolds Nicki
Sinead Matthews Jenny
Ben Crompton Colin
Graham Duff Brian
Ryan Pope Psycho Paul
David Sant Cartoon Head
Joanna Neary Judith
Seymour Mace Steve
Hanne Steen Carmel
Peter Slater Alan
Emma Fryer Tania
Andrew Lawrence Marco
Guest cast
Zain E. Nazar Baby Sanjeev
Karl Lucas Peter (Brian's Lover / Elvis Impersonator)
Josephine Welcome Mrs Rupani
Writing team
Graham Duff Writer
Production team
Ben Gregor Director
Jane Berthoud Producer
Henry Normal Executive Producer
Kenton Allen Executive Producer
Graham Duff Associate Producer
Lindsay Hughes Associate Producer
Johnny Vegas Associate Producer
Alan Levy Editor
David Butterworth Production Designer
Tracey Gillham Casting Director
Nicky Bligh Casting Director
Len Gowing Director of Photography
Lynne Gibson Costume Designer
Samantha Marshall Make-up Designer
Dan Winch 1st Assistant Director

Press

I must say, three years on, Ideal has bedded in very nicely. Moz has now acquired a permanent partner, an infant son, and an assortment of regulars, who, while odd and sometimes nasty (such as the criminals led by the eerily comic Cartoon Head (David Sant) and Moz's necrophiliac neighbour, Judith, played by Joanna Neary), all work within the series' logic.

Graham Duff's writing was sharp, with the gags coming thick and fast, and while not all made the grade, the hit-rate was impressive. Well done BBC3 for sticking with it.

Gerard O'Donovan, The Telegraph, 7th March 2008

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