How to PR yourself

Illustration of someone working on a laptop

Understandably, given the various costs, some acts choose to PR themselves. The skills picked up from doing this can be tremendously useful - and save you a lot of money, particularly in the earlier stages of your career.

The below guide picks up the main points of a PR campaign. Some of the ideas are transferable to promotional activity in general, particularly with regard to authored pieces.


A strong set of images is an essential part of your tool kit. You may be fortunate enough to know a photographer who will get you a set done without running up...

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Published: Tuesday 26th September 2023
Lee Mack

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