I think these are quite cool. http://gointothestory.blcklst.com/2014/11/video-writer-emergency-pack.html

Very cool Lazzard. Thank you for sharing.

I think they somewhat underestimated themselves eh? $43,726 now.

Like the fact that it's a one-for-one thing.

They've certainly sold it as far as the marketing, advertising and production goes. They've done Kickstart in reverse really. Usually people ask for money before they make / produce or do something. They've done it, shown you the product and said "well here it is if you want it, get it". Bingo.