Potato: Personnel
| Person | Role |
|---|---|
| Michael Kelpie | Company director |
| Christina Clayton | Head of production |
| Kate Jackson | Executive producer |
| Jessica Wilson | Executive |
| Martin Scott | Creative director |
| Phil Mount | Creative director |
| Emma Smith | Director of development |
| Helen Tumbridge | Producer |
| Tom Haigh | Producer |
| Suzy Davis | Executive producer |