Jake Yapp has a unique talent for satirising popular culture in just a couple of minutes. But what could he do with 28 minutes? Now it is a little ambitious but he's going to try and save the human race from its own self-imposed ills using only the power of stand-up and sketch comedy. Why not tune in and find out if he manages to liberate the species? (He definitely won't.)

In this pilot episode, Jake turns his attention to the pernicious evil of TV advertisements, breaking down the five main formats used to peddle us products.