My father was a builder, who very much believed in gender stereotypes. He also believed himself to be an alpha male, and toxic masculinity oozed out of him. I spent my childhood listening to him telling me that I needed to be this or that in order to be a real man.

The poster is a reaction to this. You just know my father would have loved the pink utility belt, right?

Photographer

PJ Karpowicz

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Rik Wolters - Alpha Male