The Persuasionists moved to 'graveyard' slot

Wednesday 3rd February 2010 @ 5pm

The Persuasionists. Image shows from L to R: Billy Hitchens (Iain Lee), Emma (Daisy Haggard), Clive Johnson (Jarred Christmas), Greg Bannister (Adam Buxton), Keaton (Simon Farnaby). Image credit: Bwark Productions.BBC Two has moved its new sitcom The Persuasionists out of its prime-time schedule. Episode 4 was originally due to be broadcast tonight (Wednesday 3rd February) at 10pm, but the channel has replaced the under-performing sitcom with a repeat of Grumpy Old Women instead. This is a fairly drastic step, as the listing magazines and the schedules printed in many of today's papers still show The Persuasionists as broadcasting tonight, which is likely to lead to some viewer confusion.

BBC Two says the remaining three episodes of the series will now instead be broadcast on Thursday nights at 11:20pm. This post-Newsnight position is often referred to as a 'graveyard slot' by those in the industry: it's a low-profile area of the schedule normally only employed to host repeats of programmes like The Culture Show.

The Persuasionists, a sitcom about creatives who work in the advertising industry, stars Adam Buxton, Simon Farnaby, Iain Lee, Jarred Christmas and Daisy Haggard. It was created by Bwark Productions, the company behind The Inbetweeners, and written by Jonathan Thake, a former advertising executive.

It would be fair to say the sitcom hasn't performed as well as expected, with last week's episode only managing to muster an audience of 330,000 - a figure significantly below the average for BBC Two's 10pm slot. The comedy has also attracted many negative comments. A review in The Stage said: "The Persuasionists is a mess, infused with that embarrassing mania that invariably takes hold of sitcoms free from humour, plot or characterisation", whilst The Guardian labelled the show as "the eighth circle of sitcom hell". Viewers haven't been kind either, with one blogger suggesting that Trading Standards should investigate why the programme has been labelled a comedy. Last week the negative comments on a BBC blog resulted in star Adam Buxton taking time out to record a humourous video response to the criticism.


Our Guide to 'The Persuasionists'

 

Latest News

Missing 'At Last The 1948 Show' episodes found

Missing 'At Last The 1948 Show' episodes found

Two previously missing episodes of pre-Monty Python sketch series At Last The 1948 Show have been discovered in the personal collection of Sir David Frost.

Kirsty Wark to host Radio 4 sketch show exploring the future

Kirsty Wark to host Radio 4 sketch show exploring the future

Journalist and Newsnight presenter Kirsty Wark will host a new Radio 4 sketch show skewering the possibilities of the future.

Still Game Live to get TV broadcast

Still Game Live to get TV broadcast

The hit stage show Still Game Live, based on the BBC Scotland sitcom, will be broadcast on television next month.

Filming starts on new Comedy Central sitcom Brotherhood

Filming starts on new Comedy Central sitcom Brotherhood

Series production has commenced on Brotherhood, Comedy Central UK's first studio audience sitcom. Johnny Flynn and Ben Ashenden star.

Cast announced for David Walliams's Boy In The Dress

Cast announced for David Walliams's Boy In The Dress

Jennifer Saunders, Tim McInnerny, Meera Syal and Steve Spiers are amongst the cast for David Walliams's festive comedy The Boy In The Dress.

Russell Kane to appear in rom-com Scottish Mussel

Russell Kane to appear in rom-com Scottish Mussel

Stand-up comedian Russell Kane will appear alongside Joe Thomas in a new British rom-com film, marking his first screen acting role.

Get More News

In The Press

In The Press

The latest press clippings from the newspapers and various internet blogs.

Newsletter

Newsletter

Subscribe to our mailing list to get news and more in your inbox every Monday.

Twitter

Twitter Feed

You can follow us on Twitter too. We post the latest news and gossip every evening.

RSS Feed

RSS Feed

Subscribe to our RSS feed to get our headlines in your news reader software.